ICEMA–CII Session delve into Export Competitiveness of CE Industry at Excon 2025

The session highlighted the expanding global footprint of India’s CE sector and the strong collaboration between industry and government to enhance export performance.

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ICEMAThe Confederation of Indian Industry (CII), in partnership with the Indian Construction Equipment Manufacturers’ Association (ICEMA), on the sidelines of EXCON, 2025 organised a session on Export Competitiveness of CE industry.

Speaking on the occasion, Vimal Anand, Joint Secretary, Department of Commerce in the Indian Ministry of Commerce & Industry emphasized the government’s commitment to expanding India’s international trade engagements

Vimal Anand highlighted that India is currently negotiating trade agreements with several countries, including Chile, Peru, Canada, MERCOSUR, Mexico, Maldives and others.

Urging the industry to leverage these new trade opportunities and agreements,  Anand said, “The government is committed to concluding these trade agreements within a span of one year. We strongly encourage the industry to make full use of these frameworks and significantly enhance their exports to these emerging and high-potential markets.”

He further emphasized that along with export diversification, broadening the import market is also critical.

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Deepak Shetty, Chairman, CII Council on Manufacturing Excellence, President, ICEMA & MD & CEO, JCB India Ltd., said, “Indian construction equipment is today exported to more than 135 countries, reflecting the strength and quality of our manufacturing. The Government has extended tremendous support to the industry through trade facilitation and policy reforms. It is now for us—as an industry—to expand our reach, tap new markets, and position India firmly as a global hub for construction equipment”.

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“EXCON has showcased the remarkable innovation capability of Indian CE manufacturers—from advanced digital machines to sustainable and energy-efficient equipment. These innovations demonstrate that India is not just manufacturing for the world but shaping the future of construction technologies. This strengthens our export competitiveness and reinforces India’s position as a trusted global supplier” added Mr Ramesh Palagiri, President Designate, ICEMA, Managing Director & CEO, Wirtgen India Pvt. Ltd.

Ajit Pai, Partner, Ernst & Young mentioned “India’s Construction Equipment industry is the fastest growing among major economies. With exports rising at more than double the domestic market’s pace and competitiveness steadily improving across inputs, quality, and scale, India is rapidly positioning itself as a global CE hub.”

Neeraj Huddar, Resident Fellow NITI Aayog, Lead Architect NITI Frontier Tech Hub stated that realizing India’s target of a $5.1 trillion manufacturing GDP will depend on the strategic deployment of advanced manufacturing technologies, backed by targeted policy support in high-impact sectors, to effectively turn this ambitious vision into reality.

Prof. Rishikesha Krishnan, Strategy, Indian Institute of Management Bangalore emphasized the importance of developing systematic innovation processes within organizations, fostering a robust national innovation ecosystem, setting clear and aspirational strategies, and promoting focused collaboration among all stakeholders.

Pratik Kumar, CEO, Wipro Infrastructure Engineering & Executive Director, Wipro (enterprises) Limited highlighted that additive manufacturing, as a key advanced technology, advances sustainability objectives by significantly reducing material waste and strengthening supply chain resilience through on-demand, localized production.