iF Design Awards for Kia XCeed and ‘Imagine by Kia’ concept

New Kia XCeed urban crossover secures ‘Product’ design accolade while Concept recognized in the ‘Professional Concept’ category

Kia XCeedThe Kia XCeed urban crossover and the ‘Imagine by Kia’ concept have been awarded with prestigious 2020 iF Design Awards.

This double achievement once again illustrates the Korean manufacturer’s unrivalled strength in automotive design. Kia won its first iF Award in 2010, and has created at least one prize-winning vehicle design every single year since. A brace of prizes in 2020 brings Kia’s total number of iF Design Awards to 20.

Karim Habib, Head of Kia Design Center, said, “Kia has strived for continuous quality improvements and more fascinating and interesting customer experiences. “The XCeed crossover and ‘Imagine by Kia’ represent this new vision”

 In 2020, companies from 56 countries around the world participated in Awards, making a combined total of 7,298 product submissions – each judged by an international jury of 78 design experts.

Kia XCeedThe iF Design Award covers seven categories: Product, Communication, Packaging, Architecture, Interior Architecture, Service Design, and Professional Concept. Winners will be formally recognized at the ‘iF Design Exhibition’ at the Friedrichstadt-Palast in Berlin, UNESCO City of Design on May 4, 2020. From May 2-10, award-winning entrants to the awards will also be exhibited at Berlin’s Cafe Moskau.

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